Privacy and Terms




Privacy Policy


About this Privacy Notice


This privacy notice describes how One Big Circle collects and uses your personal information during and after your relationship with us.
We are a “data controller”. This means that we are responsible for deciding how we hold and use personal information about you, and for explaining this clearly to you.
This notice applies to prospective, existing and former customers of the company (including employees and representatives of our customers); individual and business contacts and prospects; any person who provides services to us either as an individual or as the employee or representative of a corporate service provider; and users of our websites and It is important that you read this notice, together with any other privacy information or notices we may provide on specific occasions when we are collecting or processing personal information about you, so that you are aware of how and why we are using such information.


Who we are 


One Big Circle Ltd is a company registered in England and Wales (registration number 11022970), whose registered office is at Unit 7 & 8, Temple Studios, Lower Approach Road, Bristol, BS16QA. We respect your right to privacy and will only process personal information you provide to us in accordance with all relevant laws that relate to Data Protection & Privacy laws, including the EU and UK General Data Protections Regulation (GDPR). We are registered with the Information Commissioner’s Office (ICO) reference ZA301643. If you have any questions about how we collect, store and use personal information, or if you have any other privacyrelated questions, please contact us at


A quick word about children


We do not and will not knowingly collect information from any unsupervised child under the age of 18. If you are under the age of 18, you may not use this website unless you have the consent of, and are supervised by, a parent or guardian.


Video content


Video content accessible through any of One Big Circle’s products and platforms is subject to terms and conditions agreed with the organisational (Buyer) agreements. Individual users are provided with confidential login details for a secure licence to access this content and use the digital tools provided.
All content is accessed and viewed for the express purpose agreed with the organisation (Buyer). Users/Licence holders are not permitted to share content outside their organisation or to share in the public domain unless a specific agreement is made with One Big Circle. Any content that does have agreement to be shared must not contain identifiable images of people unless explicit agreement is made concerning the subject footage.


Personal information 


As used in this privacy policy, the term ‘personal information’ means information that specifically identifies an individual (including, but not limited to, your name and social networking information) or information about an individual that is directly linked to personally identifiable information. Personal information does not include ‘aggregate’ information, which is data we collect about the use of this website or about a group or category of users, from which individual identities or other personal
information has been removed. This privacy policy in no way restricts or limits our collection and use of aggregate information.


Information we collect and process


We collect personal information directly from you when you inquire about our products and services, when we establish you as a customer, where we enter into a contract to receive services from you, or when you use our site.


We collect further information from you during the period of our relationship.


In summary, we use your personal data for the following purposes:


  •  to carry out obligations arising from any contracts between us and you; with our customers; with suppliers; or with third parties;
  • to help us comply with our legal obligations (for example, Health and Safety laws if you or a visitor is hurt on our premises),
  • to communicate with you, including to provide you with information, products or services; and
  • where it is necessary for our business or our customers’ business.


We set out below further information and our lawful basis for processing such information.




  • We collect and process your name, email address, telephone number, address and bank details so we can provide products and services to you. Such processing is necessary for performance of the contract between us.
  • We may also process feedback you provide to us on our products and services. Such processing is necessary for the legitimate interest of managing our business and improving our products and services.


Suppliers, third party business contacts and prospects:


  • We process names, job titles and business contact information including addresses, telephone numbers and email addresses for your employees and representatives and other information to maintain and manage our relationship with you. Such processing is necessary for the performance of the contract between us.
  • Where you are an employee of a corporate client or contractor, we process this information for the legitimate interest of performing our contract with your employer.
  • If there is a problem, for example, if we have a complaint about a service you have provided then we have a legitimate interest in using personal information in connection with that complaint, for example, so that we can tell you what happened so that you can put things right.
  • We may perform due diligence in the form of credit checks on companies, including checking photographic identification and proof of address of directors and, in some cases, your shareholders, and verification of the company registration details. We do this to comply with our legal obligations, and as necessary for our legitimate interests of checking that the entities we contract with are financially viable and would not cause us reputational damage.


Users of our site:


  • When you browse our site or purchase products through our site we may collect information about your preferences and the types of products you are interested in.
  • We also collect technical information, including the Internet protocol (IP) address used to connect your computer to the Internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform.
  • We also collect information about your visit, including the full Uniform Resource Locators (URL) clickstream to, through and from our site (including date and time); products you viewed or searched for; page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouseovers), and methods used to browse away from the page and any phone number used to call our customer service number.

    This is for our legitimate interest in giving you content which is bespoke to you and making sure that our website runs smoothly.
  • Regardless of the relationship we have with you, we may need to use your personal information for legal reasons such as fraud prevention and to check that you are complying with our terms and conditions and to enforce our legal rights.
  • Please note that we may process your personal information without your knowledge or consent where this is required or permitted by law.
  • We may contact you about our products and services by email, telephone, post or by text message but we will only do this where we are allowed to under data protection law. If you tell us that you do not want to be contacted for any of these purposes then we will of course respect that. Sometimes we will need your consent before contacting you for these reasons. If you give us your consent then you have a right to withdraw that consent at any time. Any use of your personal information before you withdraw consent remains valid.
  • We may take photographs and videos of events taking place that relate to our products for use in connection with publicity. This will include publications, social media and on our website. We will seek specific consent for such use. If there is any reason why we should not take such photographs or videos, or if you have any concerns or objections to this, please let us know by any convenient means of communication.


Information we receive from other sources


We may receive information about you if you use any of the other websites we operate or the other services we provide. In this case we will have informed you when we collected that data that it may be shared internally and combined with data collected on this site. We are also working closely with third parties (including, for example, business partners, subcontractors in technical, payment and delivery services, advertising networks, analytics providers, search information providers) and may receive information about you from them.


What personal information do we share with Third Parties


We recommend you be cautious about giving out personal information to others or sharing personal information in public or private online forums. We will not knowingly share the personal information we collect from you through the website with third parties, except as described in this privacy policy. For example, we may share personal information as follows:


  • with business partners, vendors, consultants, sub-contractors, and other service providers for the performance of any contract we enter into with them or you;
  • with analytics and search engine providers that assist us in the improvement and optimisation of our site;
  • with vendors, consultants, and other service providers (‘Service Providers’) who are engaged by or working with us in connection with the operation of this website and who need access to such information to carry out their work for us;
  • when you give us your consent to do so (including, without limitation, if we notify you via the website or by email that the information you provide will be shared in a particular manner and you provide such information);
  • in an aggregated or anonymised form that does not directly identify you;
  • when we believe in good faith that we are lawfully authorised or required to do so or that doing so is reasonably necessary or appropriate to comply with the law or legal processes or respond to lawful requests or legal authorities, including responding to lawful subpoenas, warrants, or court orders;
  • when we believe in good faith that doing so is reasonably necessary or appropriate to protect the rights, property, or safety of OBC, our users, our employees, copyright owners, third parties or the public including without limitation to protect OBC or our users from fraudulent or unlawful use of the website;
  • to enforce or apply this privacy policy, our terms and conditions of use, our loyalty scheme terms and conditions, or our other policies or agreements; and
  • in connection with, or during negotiations of, any merger, sale of company assets, financing or acquisition, or in any other situation where personal information may be disclosed or transferred as one of the business assets of OBC.
  • with any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries, as defined in section 1159 of the UK Companies Act 2006;


You understand that when you use the website, information you post on the website, information you provide via the use of the website, as well as any information you share with individuals through the website will be available to other users. All users will agree to the Terms of Use when accessing the website but we always recommend you be cautious about giving out personal information to others or sharing personal information in public or private online forums.
We are not responsible for the actions of external Service Providers nor are we responsible for any additional information you provide directly to any other users or third parties, and we encourage you to become familiar with other entities and individuals privacy practices. Nothing herein restricts One Big
Circle producing Model Data from the data that is shared. Model Data means a dataset produced by aggregating anonymised versions of the data with equivalent datasets from One Big Circles other customers and external data sources.




A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer’s hard drive. Our website uses cookies to distinguish you from other users of the website. This helps us to provide you with a good experience when you browse the website and also allows us to improve our site. We also use cookies which collect information about your browsing habits in order to try and display advertising which is relevant to you and your interests. By continuing to browse the site, you are agreeing to our use of cookies. We use the following cookies:


Strictly necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of the website.
Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around the website when they are using them. This helps us to improve the way the website works, for example, by ensuring that users are finding what they are looking for easily.
Functionality cookies. These are used to recognise you when you return to the website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
Targeting cookies. These cookies record your visit to the website, the pages you have visited and the links you have followed. We will use this information to make the website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this
purpose. You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site. Log files, and passive information collection As you use the website certain information can be collected using other technologies such as cookies, clicktags, beacons and server logs. Your browser automatically
transmits some information such as the URL of the website you came from, your IP address, and the type of browser you are using.


Where will we store your personal information?


Any personal information that you submit to us will be held on secure servers, based within the UK or the European Economic Area (EEA).
We may send your information to countries which do not have the same level of protection for personal information as there is in the UK. For example, we may:


  • store your information on cloud computer storage based overseas; or
  • communicate with you using your work email address when you are overseas (for example, when you are on holiday) or to organise an overseas school trip.


The European Commission has produced a list of countries which have adequate data protection rules. The list can be found here:


If the country that we are sending your information to is not on the list, or is not a country within the EEA (which means the European Union, Liechtenstein, Norway and Iceland), then it might not have the same level of protection for personal information as there is in the UK. We will provide you with details about the safeguards which we have in place outside of this privacy notice.


How long will we use your personal information for?


We only retain your personal information for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.


To determine the appropriate retention period for personal information, we consider the amount, nature and sensitivity of the personal information, the potential risk of harm from unauthorised use or disclosure of your personal information, the purposes for which we process your personal information and whether we can achieve those purposes through other means, and the applicable legal requirements.


Your rights in relation to our processing of your personal information


You have the right to:


  • be informed about what we are doing with your personal information – we do this by providing you with this privacy notice;


  • object to the processing of your personal information;


  • request a copy of the personal information we hold about you and to check that we are lawfully processing it;


  • request correction of the personal data that we hold about you if it is incorrect;


  • ask us to delete the information that we hold about you where there is no good reason for us continuing to process it;


  • to ask us to stop processing personal information where we are relying on a legitimate interest and there is something about your particular situation which makes you want to object to processing on this ground;


  • ask us to restrict how we use your personal information for a period of time if you claim that it is inaccurate and we want to verify the position, or if our processing is unlawful but you do not want us to erase your personal information, or for some other limited circumstances; and


  • ask us to send another organisation information that you have provided to us in a format that can be read by computer. If you want to exercise any of your rights, please please write to One Big Circle, Unit 7 & 8, Temple Studios, Lower Approach Road, Bristol, BS16QA. We may need to request specific information from you to help us confirm your identity and ensure your right to access the information (or to exercise any of your other rights). If you ask us to restrict our use of your personal information or delete it, we will not be able to provide you with our products or services. If you consider that we have not acted properly when using your personal information, you can contact the Information Commissioner’s Office:




Whilst we take appropriate technical and organisational measures to safeguard the personal information that you provide to us, no transmission over the Internet can ever be guaranteed secure. Consequently, please note that we cannot guarantee the security of any personal information that you transfer over the Internet to us. We have put in place suitable physical and electronic procedures to safeguard and secure the information we collect online.




If you have any questions about this privacy policy, please contact us at . To make a request for the data we hold on you please email or contact us on 0845 838 7178. We charge a £10 fee for completing this and will provide details for payment once we receive your request.


































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































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You may opt out of receiving marketing or promotional emails from us by following the instructions in those emails or emailing us at If you opt out, we may still send you non-promotional emails, such as emails about your account or our on-going business relations. You may choose to restrict the collection or use of your personal information by looking for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes whenever you are asked to fill in a form on the website.
































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































You have the right to ask us to provide you with copies of personal information that we hold about you at any time, subject to a fee specified by law (currently £10). If you would like a copy of the information held on you please write to One Big Circle, Unit 7-9 Temple Studio, Temple Gate, Bristol BS1 6QA. You also have the right to ask us to update and correct any out-of-date or incorrect personal information that we hold about you free of charge. If you would like to exercise any of the rights above please contact us at the email address below.
































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































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This website contains links to other websites operated by third parties. Please note that this privacy policy applies only to the personal information that we collect through this website and we cannot be responsible for personal information that third parties may collect, store and use through their website. You should always read the privacy policy of each website you visit carefully.
































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































If you have any questions about this privacy policy, please contact us at . To make a request for the data we hold on you please email or contact us on 0845 838 7178. We charge a £10 fee for completing this and will provide details for payment once we receive your request.
































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































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The AIVR Go mobile application may request access to use device location in the background. With your permission, during operating hours the application will use location in the background to monitor device location, even when the application window is not visible or the screen is blank. It will also record video from the device camera or other configured sources when moving at speed. This video and location data, along withe data from other sensors such as battery temperature, accelerometer etc. is uploaded and stored securely for analysis on the AIVR dashboard.






























































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































Terms of use
































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































1. About our Terms
































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































The following defined terms apply throughout these Terms:
































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































Authorised User means an individual user granted access to the Solution by the Customer in connection with the performance of the user’s duties for the Customer.

Content means any text, images, video, audio or other multimedia content recorded by and stored on the Solution, together with any related software, information or material submitted to or otherwise accessible via the Solution.

Customer means the legal person (which may be a business owner, partnership, incorporated or unincorporated entity, or public body) which has a valid and current subscription to our Solution and grants access to you as an Authorised User.

Data Protection Legislation means all applicable laws and regulations from time to time in force relating to the protection of personal information, including the UK GDPR regime comprised of the Retained Regulation (EU) 2016/679 (‘UK GDPR’) and the Data Protection Act 2018 and any laws substituting, re-enacting or replacing any of the foregoing, as amended or updated from time to time.

Personal Data has the meaning given in the Data Protection Legislation.


Software means the software applications provided by us as part of the Solution.

Solution means the Automated Intelligent Video Review (AIVR) solution, which provides access to the Content.

Terms means these terms and conditions of use as updated from time to time under clause 8.

We, us or our means One Big Circle Ltd, company registration number 11022970, with its registered office at Unit 7 & 8, Temple Studios, Lower Approach Road, Bristol, United Kingdom, BS16QA.

You or your means the Authorised User accessing or using the Solution or its Content.

1.2 These terms explain how you may use the Solution. You should read these Terms carefully before using the Solution.


1.3 By accessing or using the Solution or otherwise indicating your consent, you agree to be bound by these Terms. 

2. Using the Solution

2.1 By accessing and/or using the Solution, you warrant and represent to us that you are acting as an Authorised User on behalf of a Customer. If you are not an Authorised User, or cease to be one, you must not access or use the Solution.

2.2 The Solution is available for use in connection with your duties on behalf of a Customer only. You must not access or use any of the Content available via the Solution other than in accordance with these Terms and the Customer’s requirements and instructions from time to time. 

2.3 You agree that you are solely responsible for keeping your password and other account details (if applicable) confidential. You should notify us or the Customer immediately if you become aware that your password or any other account details have been compromised or lost.

2.4 We may prevent or suspend your access to the Solution if you do not comply with any part of these Terms, any terms or policies to which they refer or any applicable law.

3. Restrictions on use

3.1 As a condition of your use of the Solution, you agree:

3.1.1 Not to use the Solution other than in the performance of your duties for and on behalf of the Customer.

3.1.2 Not to use the Solution for any purpose that is unlawful under any applicable law or prohibited by these Terms.

3.1.3 Not to use the Solution to commit any act of fraud.

3.1.4 Not to use the Solution to distribute viruses or malware or other similar harmful software code.

3.1.5 Not to use the Solution for purposes of promoting unsolicited advertising or sending spam.

3.1.6 Not to use the Solution to simulate communications from us or another service or entity in order to collect identity information, authentication credentials, or other information (‘phishing’).

3.1.7 Not to use the Solution in any manner that disrupts the operation of our Solution or business or the business of any other entity.

3.1.8 Not to use the Solution in any manner that harms minors.

3.1.9 Not to promote any unlawful activity. 

3.1.10 Not to use the Solution to gain unauthorised access to or use of computers, data, systems, accounts or networks.

3.1.11 Not to attempt to circumvent password or user authentication methods; and

3.1.12 with the provisions relating to our intellectual property rights and software contained in these Terms.

3.2 You agree not to copy, download, export or otherwise transfer Content out of the Solution except as strictly necessary for the proper use of such Content in accordance with the Client’s requirements and instructions. 

4. Privacy and personal information

4.1 You acknowledge that the Solution and Content may contain Personal Data, including but not limited to images of identifiable individuals, and you agree to treat such Personal Data as highly sensitive and confidential.

4.2 Without limiting the generality of clause 4.1, your use of the Solution must comply with the Data Protection Legislation and any policies and procedures implemented by the Client in relation to the storage, handling and processing of Personal Data.

5. Software and intellectual property rights

5.1 Nothing in these Terms grants you any legal rights in the Solution other than as necessary to enable you to access the Solution. You agree not to adjust to try to circumvent or delete any notices contained on the Solution (including any intellectual property notices) and in particular in any digital rights or other security technology embedded or contained within the Solution.

5.2 Trade marks and trade names may be used on this Solution. Your use of any trade marks on the Solution is strictly prohibited unless you have our prior written permission. 

5.3 The Solution is provided using proprietary Software. Using the Software in an unlawful way (such as reproducing or redistributing it in a way that breaches these Terms) is expressly prohibited and may result in civil and criminal penalties.

5.4 You agree that you shall not:

5.4.1 Except as may be allowed by any applicable law which is incapable of exclusion by agreement between us:

(a) and except to the extent expressly permitted under these Terms, attempt to copy, modify, duplicate, create derivative works from, frame, mirror, republish, download, display, transmit, or distribute all or any portion of the Software in any form or media or by any means; or

(b) attempt to reverse compile, disassemble, reverse engineer or otherwise reduce to human-perceivable form all or any part of the Software; or

5.4.2 Attempt to obtain, or assist third parties in obtaining, access to the Solution.

6. Assignment

These Terms are personal to you as an Authorised User and the rights and obligations hereunder may not be assigned or transferred by you without our prior written consent.

7. Rights of third parties

No one other than a party to these Terms has any right to enforce any of these Terms.

8. Variation

We reserve the right to vary these Terms from time to time. Our updated terms will be displayed on the Solution and by continuing to use and access the Solution following such changes, you agree to be bound by any variation made by us. It is your responsibility to check these Terms from time to time to verify such variations.

9. Miscellaneous

9.1 Any failure or delay by either party in exercising any right or remedy under these Terms shall not constitute a waiver.

9.2 We shall apply these Terms in our absolute discretion. In the event of your breach of these Terms we may:

9.2.1 Terminate or suspend your use of the Solution.

9.2.2 Report the nature of the breach to the Client, which may result in disciplinary or other proceedings.

9.2.3 Report to law enforcement authorities; and/or

9.2.4 take any action we consider necessary to remedy the breach.

9.3 These terms shall be subject to English law and the courts of England and Wales will have exclusive jurisdiction in relation to these Terms.